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In a world that’s becoming more complex and uncertain, learning how to channel pressure in a healthy way to turn it into a force for good is vital. How we deal with pressure in our personal and professional lives will impact the outcome of anything we do. In this podcast, Sara Milne Rowe, author of The SHED Method and founder of Coaching Impact, explores how we experience pressure both in our personal and professional lives. Leaders from all walks of life join her to discuss what pressure means to them, how they deal with it, what they do because of it and how they lead others through it.’
Episodes

Oct 30, 2025
Oct 30, 2025
1 hr 5 min
As regular listeners to Better Under Pressure know, I often draw connections between the principles found in sport and those that underpin leadership and performance coaching, identifying habits that are highly transferable to the business world and everyday life.
No surprise then that I loved this conversation with Dr. Ara Suppiah, Chief Medical Officer for LIV Golf (and keeping players like Dustin Johnson, Justin Rose and Anna Nordqvist on course) Known as “the elite athlete’s secret weapon”, this episode is packed with high-performance insights and tips that I hope you’ll find useful and can apply to your own life when pressure shows up!
Outline 📍
00:00 Intro
02:36 When did you first experience pressure?
06:25 How did you learn to manage that feeling of pressure?
14:22 What is important around the relationship between your mind and your body in pressure?
24:17 Insight 1: Lessons learned
26:52 What does ‘slowing the ball down’ look like for leaders under pressure?
35:44 How do you now manage your temper?
39:12 How do you train top athletes to control their temper?
44:48 How do you turn pressure into an energy that allows you to be better?
52:59 Insight 2: Lessons learned
56:30 Do you think the male and female body handle pressure differently?
01:03:03 What 2 pieces of advice would you pass forward to be better under pressure?
01:04:53 Outro
Jul 31, 2025
Jul 31, 2025
58 min
I love this episode because, in addition to discussing pressure, difficult deals, and making no money for two years, we also explore what happens when you decide to trust the universe and how to navigate moments of uncertainty.
I'm talking to Joti Balani, a remarkable leader who walked away from corporate success to build something extraordinary in the world of AI.
She has over 25 years’ experience in technology & design, leading AI and Automation projects for Fortune 500 enterprises and government agencies. But she walked away from that predictable career with prestigious titles to start again from scratch, founding and building Freshriver.ai - what she now calls an organism rather than a company – that is attracting top talent who are seeking meaningful adventure in the AI world.
Alongside this, Joti speaks at global industry, academic, and social impact events, such as CES and Fintech Connect, and is a member of the Infrastructure Masons NYC Chapter, collaborating with Data Center Industry leaders to ensure AI is sustainable and carbon-neutral as it grows exponentially.
This episode explores how she navigated the pressure of reinvention and how invisible forces can align when you truly commit to your purpose, as well as the role of what I call spirit and discipline in creating a meaningful future.
So, this episode is for you if you're wondering:
- Can I leave corporate life and create something transformative?
- How can I stay grounded if I’m pioneering an unknown path? Or
- What if my next chapter is about impact, not just income?
Outline 📍
00:00 Intro
03:05 How would you describe Pressure?
04:18 When does pressure feel positive for you, and when does it become unhelpful?
10:08 How do you handle pressure when things aren’t going your way?
27:06 A practice to enable you to stay strong
42:46 What’s your personal relationship with pressure — and how has it shaped you?
47:38 Insight 1: Lessons learned
52:34 What 2 pieces of advice would you pass forward to be better under pressure?
57:44 Insight 2: Lessons learned
58:11 Outro
May 1, 2025
May 1, 2025
47 min
When I ask most guests on Better Under Pressure when they first experienced pressure, they normally say it was from either parents or school in exams or on sports day, but when you’re born into a notorious cult where you’re raised knowing the world is ending and you are one of god’s endtime soldiers, the pressure is on a whole other level. Petra Velzeboer managed to escape from the cult in her early twenties, and started a family and working, only to find the latter not too dissimilar to those original pressures of the cult - which is why - to use her phrase - she crashed. So it’s no wonder that, when she managed to very consciously extract herself from that second cycle, Petra became a psychotherapist and champion of mental health support with her organisation - PVL - combatting psychologically toxic cultures and promoting mentally healthy work environments.
Outline 📍
00:00 Intro
02:12 What is your relationship with Pressure?
03:23 How do you navigate increasing pressure in your life?
06:47 Can you remember a moment when you were deep in the darkness?
16:11 What would you say has been the most difficult pressure?
22:27 Insight 1: Lessons learned
26:39 What do you see as the biggest source of unhealthy pressure in your field?
28:59 How do you keep yourself steady?
32:44 How would you advise a leader supporting team members with less capacity for pressure?
38:22 Do you feel you have enough healthy, invigorating pressure in your life right now?
39:32 What 2 pieces of advice would you pass forward to people listening?
46:23 Insight 2: Lessons learned
46:54 Outro
Mar 21, 2025
Mar 21, 2025
48 min
Working out the things that don’t count so much in your day or your week can be tricky. It’s very easy to fall into the trap that everything is a priority. In Alice Dyson’s case – as CEO and founder of the dynamic entertainment and production company, Framewood Media, it’s particularly tough.
Welcome to The Better Under Pressure podcast, I’m Sara Milne Rowe and in this episode I’m talking with Alice Dyson.
A pioneering female leader in the music industry, Alice is a champion of innovation in media, storytelling, and entertainment. Previously the Director of the British Phone-agraphic Industry, she’s been involved in everything from releasing films with Helena Bonham Carter to recording the Royal Philharmonic Orchestra in St Paul’s Cathedral. She is also deeply passionate about sport, health and science - all of which has led to her creating Geo-genomix—a pioneering initiative to help people achieve better health outcomes through personalised insights. Today she shares, amongst other things:
💪 How - despite a chronic autoimmune condition - she’s learnt to channel pressure into opportunity;
💪 What she means by ‘Navigating the Nos’
💪 What helps in her pursuit of making it into the England over-45 masters hockey squad.
Let’s find out how she manages her energy to be… Better Under Pressure.
Outline 📍
00:00 Intro
03:16 What comes to mind when I mention Pressure?
06:37 How has the lack of women in senior music roles shaped your journey?
09:27 How do you navigate a yes when facing a stuck no?
12:07 Has that mindset always held up under pressure, or have you had to dig deep to maintain it?
18:18 Insight 1: Lessons learned
21:12 Balancing an autoimmune condition with elite-level goals — how did you do it?
23:26 Balancing data and spirit — how do you stay on the right side of pressure?
28:15 What's been the hardest pressure for you to navigate?
36:01 Insight 2: Lessons learned
37:11 Understanding your body is key — what works for one may not work for another.
39:42 How do you switch off?
44:26 What 2 pieces of advice would you pass forward to people listening?
47:18 Outro

Feb 27, 2025
Feb 27, 2025
1 hr 7 min
This episode of BUP is special: In the summer of 2019 Claire Danson, European Triathlon Champion collided with a tractor while she was out training, her future instantly transformed from professional triathlete to life in a wheelchair. As performance coaches, at Coaching Impact we work with many athletes and leaders in the sector, but my conversation with Claire goes down as one of the most inspiring I’ve had on this podcast. Claire’s story of resilience and reinvention as a para-athlete offers profound insights into our relationship with pressure. Do listen, Claire is deeply inspiring and is full of practical tips to apply whatever pressure you might be under.

Jan 23, 2025
Jan 23, 2025
42 min
How was Richard’s relationship with business pressure shaped by his relationship with his mentally and physically disabled sister.
What can we learn from that kind of family tie?
Richard Medcalf found himself on a relatively smooth academic path through school and university before becoming the youngest ever partner at a top strategy firm. After over a decade in an elite strategic team at tech giant Cisco, he took the strategic decision to found Xquadrant and set himself the mission of helping the world’s top CEOs and entrepreneurs become world-changing forces for good. Over 25 years of strategic knowhow have made him excellently placed to write his book, “Making TIME for Strategy” and I’m delighted that today he is Making TIME for us.
In our conversation we discuss what his life with his sister taught him, how much he values bringing humour into business and thankfully he won’t be sharing his Freddie mercury impression!
Outline 📍
00:00 Intro
03:07 When do you first remember the feeling of pressure?
05:59 Understanding when pressure boosts performance & when it becomes counterproductive
07:40 Using metrics and measurement to track progress & manage pressure
11:06 Shifting from metrics to broader progress while managing the pressure of numbers
16:05 Building the discipline to focus on energising stories under pressure
19:36 Redirecting focus from gaps to recognising achievements & their impact
20:57 Insight 1: Lessons learned
23:12 Leadership's emotional rollercoaster and the practice of reigniting vision & purpose
28:36 What’s the worst pressure you've faced and how you managed it
34:48 What 2 things would you pay forward to others wanting to be Better Under Pressure?
36:42 Using pressure as a constructive force to energise and elevate performance
41:27 Outro
